Advertising is an important component of any business. However, most businesses struggle with managing their own advertising and it becomes one of their most inflated expenses. The most important component of advertising is correctly allocating your budget and focusing on areas where you will see the highest return on your investment. Many businesses waste their key funds on dated advertising techniques that have no place in the modern world.
There is a direct correlation between the rapid expansion of the internet and the importance of internet advertising. Digital advertising has unlimited networking potential and can help you connect with customers from all around the world. Internet advertising has changed the way companies can connect with customers and has made rapid expansion less of a possibility and more of a reality. But, it is imperative that you know how to use these new tools correctly and efficiently. DFS Business Solutions is the key to unlocking this potential.
Pay Per Click (PPC)
Anyone can setup a Google Adwords campaign and start bidding on keywords. How many of them can adequately obtain the absolute lowest possible cost per click (CPC) without degrading lead quality and conversion rate? Our professional PPC service goes way beyond regular “bidding” and offers a tactical approach to paid search engine advertising. Don’t throw your money away, talk to us about proper pay-per-click strategy that will pay for itself by returning a real profit.
Social Media PPC
Social media networks like Facebook, Twitter, and LinkedIn offer paid advertising opportunities that allow us to target very specific demographics and maximize the impact of each dollar in your budget. Strategic combinations of advertisements, promoted posts, events, and more can put you in front of consumers where they spend so much of their time, social media.